UX & Product
Builders Patch: SiteMatch
UX Research | UX Design | Product Design
SiteMatch is the capstone project with Builders Patch(BP) as the client and a focus on affordable housing crisis. The final deliverable “SiteMatch” is a tool that increases the efficiency of site selection for the affordable housing development projects of housing developers.
Nissan: EVwhere
UX Research | UX Design | Product Design
EVwhere is an Airbnb-like solution for solving the range anxiety around electric vehicle(EV) and boosting the adoption of EV. The solution was created for the Kellogg Design Challenge(KDC) 2023 sponsored by Nissan and the challenge they proposed: “Nissan Ambition 2030”. It earned runner-up in the competition.
CCS: GoNut
UX Research | Industrial Design | Product Design
GoNut is a cause-and-effect vehicle designed to be used in the therapy space of California Children’s Services(CCS) at Santa Barbara for children aged 6 months to 6 years old with motor impairments.
UCSB Website
Front-end Development | Web Design | UX Research
It is a website redesign project for the Instructional Development Department of UC Santa Barbara, which transforms the website to make it serve teaching assistants, faculty and students better.
AR Your Guide
UX Research | UX Design
AR Your Guide is an that provides more accessible information to overcome the anxiety of riding a bus via the interaction with augmented reality.
CQ Test
UX Research | Usability Testing
This is a research project for CMU Core Competencies Initiatives. It tests the effectiveness of Cultural Intelligence Scale(CQS) which is potentially being adopted to measure CMU students’ intercultural communication skills.
Revitalize S.Craig St.
Product Strategy | Brand Strategy | Web Design
This is a brand and product management project that proposes a plan for revitalizing the South Craig Street(S.Craig St.) at Oakland, Pittsburgh. The proposal consists of overall strategies, plan for events, design for digital space and marketing strategies based on research.
Rebranding AIST
Product Strategy | Brand Strategy | Web Design
This is a rebranding and product management strategy proposed to Association of Iron and Steel Technology(AIST) to portray AIST as pioneer of leading a human-centered , inclusionary and high-tech steel industry so that more talents are attracted to the steel industry.
A Perception of “Uniqueness”
UX Research
This is a user research project that investigates how people perceive uniqueness of some of their personal care products and how it informs product and market strategies.